The Man Behind Made Strong - A Guest Blog
We’ve had a tremendous reaction to the Made Strong shirts and sweatshirts. Read on to learn more about the man behind the brand.
Nico Apparel was born out of a desire to inspire people who are affected by life’s biggest obstacles. My background is in copywriting so I figured my best bet was to use my writing skills to put inspirational messages on shirts. I knew that the t-shirt market was extremely saturated and that I’d have to stand out to survive. I came up with a mission and that mission was to make refreshingly unique and powerful designs that motivate people to overcome that which holds them back. Thus, Nico Apparel came to be.
The first shirt we made was for people affected by Multiple Sclerosis. I knew a few people who were suffering from MS and in talking with them I found a common theme. They were battle tested, active, and had zero self pity…they were strong. It hit me like a lightning bolt “MS…Made Strong” it was perfect. We partnered with Race to Erase MS and donated portions for each shirt sold. The shirt became very popular and we were quickly selling all around the world.
In addition to MS we’ve raised money for causes related to autism, cerebral palsy, breast cancer, Parkinson’s disease, cleft palate surgery, mentoring, and pet adoption. We’re constantly coming up with more designs that inspire and bring in money for donations.
To our surprise, many of our shirts have been purchased in bundles of 2,3,4, or more. We’ve discovered that most shirts are bought and worn by family and friends to show their loving support. We’ve added the option to personalize the back of the shirts for team events like walks or runs.
Looking ahead, by the end of the year we would like to double the number of shirts available on our site. Ideally we want anyone to be able to visit our website and purchase a shirt that supports a cause that is near and dear to their hearts.
—Dominick Schwarz, Made Strong & Nico Apparel
Press + Media
- Print Press Coverage
- TV Press Coverage
- Online Press Coverage
- Foundation Videos
- Foundation Blog
- Press Materials
Topics of Interest
Posted: Aug 20, 2015A recently published study in the journal Neurology entitled “lower physical activity is associated with higher disease ...
Posted: May 12, 2014Please join us for an opportunity to hear from our ...
Posted: Apr 07, 2014Please join us on May 2, 2014 at the Hyatt ...
Posted: Sep 24, 2013Taking place at the Hyatt Regency Century City on December ...